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About Disney Channel
Disney Channel is an American basic cable and satellite television network. owned by the Disney-ABC Television Group division of The Walt Disney Company, and headquartered in Burbank, California. It is under the direction of Disney-ABC Television Group President Anne Sweeney. Disney Channel International Networks, currently run by President and Chief Creative Officer Gary Marsh, is a group of more than 90 entertainment channels and/or channel feeds for children and families available in over 160 countries and 30 languages. The platform brands are Disney Channel, Disney XD, Disney Junior, Disney Cinemagic, Hungama TV and Radio Disney.
The channel specializes in television programming for children through original children’s television series and movies, as well as third-party programming. It was originally marketed primarily towards younger children, with the exception of their weekend primetime block that is aimed at pre-teens and teenagers ages 9–14, and the Disney Junior programming block aimed towards toddlers aged 2–5. In recent years, however, the diversity of viewers has increased with an older audience of teenagers, young adults and families.
Since November 19, 2010, the channel is offered with an alternate Spanish-language audio feed, either via a separate channel as part of a Spanish-language network package sold by cable and satellite providers or via a separate audio track with the SAP option, depending on the system.
The Disney Channel’s 30th anniversary will be celebrated on April 18, 2013.
